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STAR HOME
STAR HOMEPAF
WE CREATE YOUR GO-TO-MARKET ROADMAP
BRINGING YOU MORE OPPORTUNITIES
& EXPANDING YOUR DISTRIBUTION
DIRECT ACCOUNTS
RETAILERS & WHOLESALERS
1/7
1/5
1/3
INDIRECT ACCOUNTS
1/5
1/7
1/5
INDEPENDENTS
Our specialization is finding incremental sales opportunities with our customers and our ability to influence the schematic.
We regularly call on all of the independent retailers under each wholesaler. For example, at C&S Grocers Supply, we have dedicated account managers that service: Fiesta, Foodtown, El Río Grande, Foodarama, Seller Brothers, Arlan's Market, Malone's, El Ahorro Supermarket, Savers Cost+Plus, Terry's, Jerry's, Piggly Wiggly, Buy for Less, Junior's, Riva's Meat Market, etc.
No one else does this.
We successfully represent brands at all major direct buying wholesaler and retailer grocery channel accounts with HQ buying offices located in Texas and/or the South Central region of the US. We also represent brands in Kroger on a national level.
With direct retailers, for example at H-E-B, we sell your brands at the Corporate HQ in San Antonio and at all subsidiary retail banners including: Joe V's, Central Market and Mi Tienda located in Houston and Dallas. Our field team daily represents your brand at the store level and assists in generating incremental orders.
No one else does this, really.
Our Strategy
UNDERSTANDING THE LANGUAGE OF EACH UNIQUE RETAILER
FINDING THE STRENGTHS AND WEAKNESSES OF YOUR BRAND
INFLUENCE - LEVERAGING EFFECTIVE COMMUNICATION
NEGOTIATION: WIN-WIN
ON ALL SIDES
RETAILER AND MANUFACTURING FINANCE
RETAIL PRICE PLANNING
FORECASTING & INVENTORY MANAGEMENT
EVENT PLANNING & POST PROMOTION ANALYSIS
EFFECTIVE SHELF MANAGEMENT & MERCHANDISING
CGP SYNDICATED DATA SOURCES, RESEARCH & ANALYTICAL TECHNIQUES
NEW ITEM EVALUATION AND LAUNCH TACTICS
TRENDSETTING MARKETING STRATEGIES
We provide a direct approach to our customers, and work with them to increase your coverage, and your bottom line.
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