• Welcome to Star Brokerage - Sales & Marketing Agency

  • Why it is important to win the battle at the shelf

  • How we help Texas and Hispanic brands

Go-To-Market Solution

Integrated Sales and Marketing

Retail Merchandising

CPG go-to-market solutions, trade management, sales & marketing, retail merchandising

Leading food, beverage, and CPG brands partner with us as their go-to-market solution in navigating wholesale/retail trade channels of distribution in the U.S. south-central trade region. Our go-to-market solution delivers increased volume and distribution in less than 6 months while reducing cost of sales and business risk. With STAR, the tradeoffs in outsourcing are in your favor.

CPG sales and marketing

Gain alignment with integrated sales & marketing activation. Achieve sales efficacy and ROI in promotional planning. Since 1991, STAR provides sales and marketing expertise with instant access to our marketing retail partners. We specialize in Hispanic brand development, private label consulting, and direct-to-consumer marketing strategy and media vehicles.

Our retail merchandising team offers superior product knowledge, local relationships, and category expertise to win the battle at the shelf. Get more… daily field productivity, cross-merchandising opportunities, and in-store displays. Our geographic market focus supports your relentless drive to make prudent investments in retail merchandising and maximize touch-points.

Go-To-Market Solution

STAR Brokerage is stronger today than ever before. We are an emotionally intelligent, energetic group of gladiators focused on raising the standard in converting your go-to-market challenges into opportunities. In order to stay at the top of our game for our clients and customers, we remain flexible and open-minded, adapting as the fast changing, competitive food and beverage industry evolves. We commit to continuously improve our value proposition and engage in only ethical business relations. We aspire for mutually beneficial, long-lasting business relationships, as we envision a bright future for STAR Brokerage and all of our stakeholders. Cheers to Raising the Standard!

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From Our Blog

Albertson’s/Safeway Texas Market News Update

                        In 2014 Albertsons offered $7.6 billion for Safeway’s 1,300 supermarkets, including 106 in Texas with Safeway sales plans  in place thru May 2015. The Albertson’s and Safeway merger will create the second-largest U.S. traditional supermarket chain behind Kroger after the merger is finalized next […]

Minyard Fresh Market – 12 New Stores Bought From Albertson’s and Tom Thumb

  Albertsons, owned by private equity firm Cerberus Capital, bought Safeway, Tom Thumb’s parent company, in March 2014.The merger reviewed by the Federal Trade Commission required Albertson’s to sell twelve Texas stores to Minyard Food Stores under antitrust regulation.     Minyard Food Stores is headquartered in Carrollton, TX and under the supervision of Minyard […]

Seasonings Greetings from STAR Brokerage

We always look forward to celebrating the annual Christmas party with the STAR Brokerage team. It’s a time for reflection, team recognition, and group discussion regarding the future, especially with the ever-evolving grocery environment we operate in today.   This year the party took place at the local institution Artista, a well-known downtown restaurant inside the Hobby Center. Our people mingled while […]

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